M&A Communications Timelines

Day 1 Communication Objectives

External

• Leverage Close to generate news and influence positive perceptions of NewCo
• Position new entity as combining the strengths of both companies to create a world-class leadership team
• Solidify positioning of NewCo and senior management as global financial industry leaders 
• Promote customer benefits
• Educate relevant constituents on timing and progress of integration
• Minimize potential negative publicity regarding job impacts
• Promote the long-term growth story and drivers of shareholder value

Internal

• Mark the completion of the transaction as an opportunity to honor the past and recognize the contributions of the employees of both organizations
• Promote the strengths and benefits of the new company, its brand and growth strategy to promote employee attachment to NewCo
• Manage uncertainty by communicating decisions regarding job status and other changes as quickly as possible; demonstrate respect for those impacted
• Influence forward focus to maximize productivity quickly and shift focus from deal to integration
• Provide clarity wherever possible

Employee Communications

On Day 1, employees will know:

• Who they report to
• Their title
• That we expect to have final job status announcements Day 1 + X
• That we don’t expect to move anyone in the next 30 days
• What processes, programs, and benefits change for them
• What stays the same ...

Employee Impact Overview

What will NOT Change

• Job status
• Job location
• Compensation
• Benefits
• Business Cards
• Building Access
• Work week for time tracking

What will Change ...