Why is Day 1 so important?

The acquirer’s opening moves are critical because first impressions can be lasting impressions. Acquirers need to get out of the gate cleanly. How they begin carries heavy influence over how they will finish. 

Power of Opening Moves

What should be communicated to employees on Day 1?

Acquirers should inform employees about the rationale for the deal, the complementary strengths of the two companies, who the new leaders will be, and the acquisition's impact on brands, jobs, and employee compensation and benefits. 

Day 1 M&A Onboarding Guide

What should executives not say?

  1. “We will not make any changes.”
  2. “This is a merger of equals.”
  3. “We plan to take the best of both.”
  4. “It will be business as usual.”
  5. “The cultures of our two companies are very similar.”

5 Things to Never Say Merger

Why are early wins soon after Day 1 critical to success?

Early wins build confidence in the deal. They give people a sense of accomplishment and build momentum. Critics will point to any lack of progress as evidence the deal is a bad one. Wins help offset their skepticism.

Engineer your Early Success